Tag Archives: jam project

Interview: JAM Project

JAM Project, one of the biggest anisong “supergroups” in the industry, was founded in order to further the genre of anime songs specifically. Consisting of a number of veteran anisong singers, today it now comprises founding members Masaaki Endoh and Hironobu Kageyama, as well as Masami Okui, Hiroshi Kitadani, and Yoshiki Fukuyama, who all joined between 2002-2003. They are best known for songs for shounen action shows such as Cardfight Vanguard, Nobunaga the Fool, GARO, and New Getter Robo, as well as video games like Super Robot Wars. Their operatic rock seems to fit those genres especially well.

Unfortunately, the audio for our transcript recording was sometimes fuzzy so not all attributions were 100% clear. Apologies for lack of clarity on those questions and answers.

We started by asking Masaaki Endoh about his famous predilection for bringing instant noodles with him on tour.

Endoh-san, what kind of instant noodle did you bring this time?

Masaaki Endoh: Six different flavors of mini-sized ramen! But I don’t have a water boiler due to luggage weight limits, and unlike in Japan, they don’t have hot water dispensers in every room.

Your stagecraft and style of music is very theatrical and almost operatic.  Is that a reflection of the sort of anime that you do music form or is that your natural style?

Hironobu Kageyama: Actually it is influenced by the type of anime the songs are for. So if it’s anime that has robots, like Super Robot Taisen where there’s a lot of fighting and energy, the songs will be influenced by that.

How do you think your style has adjusted over the past 15 years?

Kageyama: We don’t so much change our style as look for something new to do.

So would you ever do a song for a moe anime?

Kageyama: If someone ever asked us to, sure. We have girls in the band. [looks at Masami Okui] But we don’t ever get asked to do that sort of thing…

How do you relax when you’re off jam project? Individually? Or collectively?

Kageyama:We always like to talk together sometimes. Outside of music…well, we always thought about making our own jam. Jam Project jam!

What flavor of jam?

Strawberry!

What secret hobbies or hidden talents do you have?

Kageyama: I’m the oldest, so working out is my hobby. Recently I’ve been cycling and scuba diving. And this year, I’m challenging myself to train for a short distance triathlon.
Hiroshi Kitadani: The fans on twitter probably already know this, but my hobby is cooking. I do it every day, and when I make my own dish and drink alcohol, it’s very relaxing and therapeutic.

What’s your favorite dish?

Kitadani: Oden! It’s easy to make.
Masami Okui: As for [my hobbies], in Japan or all over the world, I like to visit “power spots”–places with spiritual energy. In Japan, that would be shrines or temples I love. When I’m off work, I go there a lot. This year, though, I want to go to Mt. Shasta.
Yoshiki Fukuyama: I have no hobby. So my hobby now is to look for a hobby.
Endoh: I love animals, so I have a lot of pets. It’s a dream that I want to be surrounded by animals in a big place.

Kageyama-san, you said last year at Anime Boston that you started the band when anisongs were in decline . Do you think the anisong industry has revived since then? Where do you see it going?

Kageyama: Anime songs are much more popular popular in Japan compared to 10 years ago. There are a lot of live events and concerts now and the audience has increased a lot. And variety of artists have shown up. So, it has changed a lot over the course of 10 years.

Who is the first musical artist that grabbed your heart?

Kitadani: I love Kiss.
Kageyama: I love Motley Crue.
Fukuyama: I love Deep Purple.
Okui: I love Kageyama’s vocal band, Lazy.
Endoh: I love the Beatles.

You’re all at Las Vegas now, do you plan to gamble and do you feel lucky? 

Okui: Living is a gamble.
Kageyama: I don’t feel the urge to gamble. But if I was, I’ll pull a slot machine handle once.
Kitadani: It’s a little scary, but I would like to try roulette.  Try betting on black. Ehh, really but what about red? You can split it 50/50, like your hair! [Laughter–ED: Kitadani had colored half his hair red, as in the picture at the bottom.]
Fukuyama: I never tried gambling, but I have seen it a lot in movies, so I like to try it like they do it in the movies.
Endoh: I like hitting the jackpot.

You’ve done a lot of songs for sentai series. What are your sentai colors?

Kitadani: [points to Kageyama]: He’s red.
Kageyama: Oh, I’m red, huh?
Okui: I’m pink.
Endoh: I like red, but red’s been taken, so I’ll be green.
Fukuyama: I’m blue.
Kitadani: I’m yellow.


The interview was conducted by Jeremy Booth with additional questions by Michael Huang. Rome Yamashita, Raymond Hu, and Linda Yau translated from the audio for this transcript.

Song Stream: Lantis Anisong Festival, Las Vegas

DSC_0346
bamboo (milktub)

 

This is the first of several articles/interviews about the Lantis Anisong Festival, held a month ago in Las Vegas in conjunction with Otakon Vegas. Interviews and videos coming later during the weekend.

This article is based on the second day of the festival on Saturday January 17.

There was a certain clockwork efficiency to the Lantis Anisong Festival in Las Vegas, with the way each act came and left the stage in relatively rapid succession. It had to be, given that there were about a dozen acts reprising anime song favorites, 2-3 songs per artist, who sometimes doubled up and collaborated (as ChouCho and Sayaka Sasaki did). Despite being all managed by the same record label, a great diversity of anime was also represented, from pure shounen action (such as with the headliners JAM Project and solo performer Hiroshi Kitadani with songs from One Piece) to otaku fan service comedies (Bamboo, singing the OP to Baka Test “Baka.Go.Home”), to moe parody (ChouCho‘s Fate Prisma Iliya OP “starlog“), a cover of Haruhi Suzumiya’s legendary insert song “God Knows” by veteran singer Yoko Ishida, and even the Power Rangers theme song at one point with JAM Project founder Masaaki Endo. The presence of a stage band anchored the live musicianship consistently, with only other full bands like Yousei Teikoku needing to take the stage with their own players. Full, live musicianship is relatively rare at convention concerts, so hearing nearly four hours of actual performed music was a treat.

Sayaka Sasaki and ChouCho
Sayaka Sasaki and ChouCho

And yet this was not a convention concert in the usual sense, despite the festival’s ties to concurrent Otakon Vegas: it had its own management, ticketing, and arrangements, but both logistics and logic dictated some overlap. Its relative independence proved a boon, because the general convention audience and the audience that would “get” the majority of these songs do not necessarily overlap: there were relatively few cosplayers in the audience, for instance, and many of the songs played were from obscure-in-America properties, like the original live-action GARO. The truly committed had paid over $100 for VIP tickets, and many of them were decked out in traditional otaku fan garb: glowsticks, headbands, and coordinated gestures. Buying a VIP ticket also entitled the holder to high five the artists on the way out of the venue, a touch opportunity that is generally coveted highly in Japan, the subject of lotteries and contests. This was the Anisong Festival’s only non-Asian stop and it was Asian-style fandom that was fully on display.

Hiroshi Kitadani of JAM Project
Hiroshi Kitadani of JAM Project

As for the performances themselves: they were, above all else, consistent in their high level of musicianship and singing, with sacrificing the distinctives of each artist. Standouts include not only the highly energetic headliners JAM Project, with their excellent operatic singing and rock god poses, but the exuberant bamboo (milktub). As he sang the Baka Test OP, he clambered down from the stage and simply started mingling with the crowd–not just the VIPs!–singing all the while with his wireless microphone, high-fiving everyone. He carried and showed off a body pillow. Bamboo came off as a man who has truly embraced anime music as a culture, perhaps a job requirement given his other job as the head of MangaGamer but deeply felt all the same. Sayaka Sasaki, who we saw last year at Otakon Vegas, also gave a spirited performance, though the more restrained ChouCho slightly edged her out in vocal consistency. Both were equally charming though during their joint performance of “Enter Enter Mission!”, the ED to Girls und PanzerFaylan, who sang the OP to the Nasu-conceived PA Works action series Canaan, showed off some great choreography skills along with aggressive singing.

Yui of Yousei Teitoku (Official Photo)
Yui of Yousei Teitoku (Official Photo)

Perhaps the hardest rocking performance was given by the goth metallers Yousei Teikoku, who at one point seemed to be launching into something resembling the intro to Metallica’s “Masters of Puppets” before proceeding into one of their own songs, “Kyuusei Argyros” (the ED of Tokyo ESP). Many heads banged along. True to their image, they played the aloof, too-cool-for-school part, even during the final ensemble festival anthem “Starting Style” where all the artists took the stage at once: perhaps a bit too syrupy for their taste? The singer did induct all the audience into her Fairy Empire however, and in a show that featured much more pop and light rock, their heavier sound was welcome.

JAM Project
JAM Project

A few more words about JAM Project and their associated members, Masaaki Endoh and Hiroshi Kitadani. Perhaps no other act embodied the spirit of the festival and its purpose than them, a supergroup started explicitly to carry on the spirit of anime music. The two leads, Endoh and Hironobu Kageyama, are veterans of the industry whose operatic metal-influenced voices practically defined a generation of shounen, super robot, and tokusatsu animes, shows, and games from the 80s-90s onward. That sort of anime is now only one type of many in today’s media landscape, and arguably garners less immediate commercial attention than the cute/moe aesthetic typically favored by today’s otaku (the sort of anime an artist like ChouCho sings for, for instance). Their sheer performance chops are undeniable, however, and they were absolutely the correct act to close the afternoon: after seeing them belt out passionately, jump and wheel about on stage, working in near perfect coordination, one feels almost as pumped up as they evidently were. For an evening that started with the purely artificial Hatsune Miku, the end was about the power of raw, organic performance, the essence of what rock music has always been about. It is an “anime” music festival, yes, but it is a “music festival” too, and all in all it succeeded being that just as much as being a celebration of anime.

Our photos, taken by Jeremy Booth:

This slideshow requires JavaScript.

Official photos by Lantis:

This slideshow requires JavaScript.

Setlist (Saturday, January 17, 2015)

Hatsune Miku

  1. Sharing the World
  2. World is Mine
  3. Tell Your World

ChouCho

  1. starlog (Fate/kaleid liner Prisma Illya OP)
  2. Authentic Symphony (Mashiroiro Symphony OP)
  3. Enter Enter MISSION! (Girls Und Panzer ED) w/Sayaka Sasaki

Sayaka Sasaki

  1. Reason why XXX (So I Can’t Play H OP)
  2. Zzz (Nichijou ED)

bamboo (milktub)

  1. Uchoten Jinsei (Eccentric Family OP)
  2. Baka.Go.Home (Baka Test ED)

Hiroshi Kitadani

  1. We Are! (One Piece OP 1)
  2. We Go! (One Piece OP 15)

Yousei Teitoku

  1. Kuusou Mesorogiwi (Future Diary OP)
  2. Kyuusei Argyros (Tokyo ESP ED)
  3. Baptize (Seikon no Qwasar OP 2)

Yoko Ishida

  1. Eien no Hana (Ai Yori Aoshi OP)
  2. God Knows (Haruhi Suzumiya insert)

Masaaki Endoh

  1. Yuusha-Oh Tanjyou! (GaoGaiGar OP)
  2. Go Go Power Rangers (with Hiroshi Kitadani)
  3. Bakuryuu Sentai Abaranger (OP for show of same title)

Faylan

  1. Last Vision for Last (Hyakka Ryouran Samurai Girls OP)
  2. mind as judgment (Canaan OP)

JAM Project

  1. Break Out (Super Robot Wars Original Generation: Divine Wars OP)
  2. Vanguard (Cardfight Vanguard OP 1)
  3. GARO-Savior in the Dark (GARO live action OP 1)
  4. SKILL (Dai2ji Super Robot Wars α OP)

All Artists

Starting Style