Two major categories have sprung up in anime discourse. There are referential anime such as Yakitate Japan and Lucky Star, and there are anime which are designed to be watched with no prior knowledge of anime, such as Bleach and Naruto. In keeping with the concept that otaku culture is like a language to be learned, I will refer to the former as “advanced” anime and the latter as “beginner” anime.
Obviously this is a simplification. These categories are not pure and exclusive. Many essentially non-referential shows, such as Full Metal Panic, still have the occasional reference. Heavily referential shows such as Genshiken or Dai Mahou Touge can still be watched without getting all the references. Overall, however, there is an increasing creep of metatextual issues into the actual body of anime that air each season.
Is this good or bad?